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Core Ideology

  • The Value of Setting Business Goals

    “You can’t get where you want to go if you don’t really know where you’re going.” We’ve all heard this before, right? Goals are important to every business owner and manager because they provide a road map as well as momentum and motivation for the entire team. Whether financial, production, innovative, personal achievements or growth goals each has meaning and […]
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  • 8 Traits of a Respected Leader

    Respect is essential as a leader.  According to the Oxford Dictionary, respect is “a feeling of deep admiration for someone or something elicited by their abilities, qualities, or achievements.” Therefore, someone who disrespects a leader is in essence saying, “I don’t admire you. I don’t admire your abilities, qualities or achievements.” When that happens within an organization, this negative workplace […]
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  • Top 5 Marketing Tips for 2016

    Success is in the details. And finding those details takes hyper-vigilant FOCUS. Below are 5 Marketing Tips that can help you FOCUS in 2016! F: Find the Right People Often as leaders we struggle with finding the right people. Now is the time as we end up 2013 and move towards 2014 to be ready for the new year of great […]
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  • Top 5 Reasons People Are Super Successful

    The Top 5 Reasons People are Super Successful Super successful people are worth a good study. We’re always asking the question, “What makes one person more successful than another, even when these two people are providing the same service at comparable rates?” And while there are probably hundreds of possible reasons, we have noticed a few that tend to rise […]
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  • Family Business NOT Just A Family Affair

    We’ve had the privilege of working with many family businesses. As a valuable outsource we work very closely with the business owners and management team and from time to time we find disharmony is affecting the culture of the entire company. Secrets are never hidden more deeply than they are in a family, and so family business dysfunction is often […]
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  • Optimistic About America for 2013

    Is now a good time to start a business? On January 2, Matt Lauer of the NBC Today Show interviewed some giants of the business world about starting and doing business in 2013: Warren Buffet, Tony Robbins, Julian Castro, and Sara Blakley. Their outlook for 2013 is optimistic despite the lingering recession. It’s heartening to hear. Listen in, for an […]
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  • Marketing Sucks

    It is time to simply state that traditional marketing sucks! This video explains about the philosophy behind this statement. Business has changed and we as marketers need to face the fact that the way marketing was done in the past just doesn’t work anymore. Advertising that tries to manipulate people into buying or selling a product that can’t be backed up by […]
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